Million Dollar MEDI+ Radiate 20

Description

Medi + Radiate 20

Clinically proven L-ascorbic acid at its peak concentration of anti-oxidant activity which Is quickly absorbed to remove free radicals to prevent skin damage, helping brighten the skin and maintain a youthful appearance. The formation is supported with ferulic acid to create this light effective day serum.

What is Vitamin C?

Vitamin C is an essential nutrient for the repair of tissue, and the enzymatic production of certain neurotransmitters. It is also used in skincare due to its anti-ageing benefits, it is a powerful antioxidant, protecting the skin from free radicals and toxins in the environment, preventing the breakdown of collagen, wrinkles and skin laxity.

Free radicals are molecules of singular oxygen which can cause a lot of damage to proteins such as collagen and blood vessels, these can cause the skin to age prematurely. Free radicals are in high concentration in our bodies if we live in polluted areas, drink alcohol or smoke tobacco.

It is known that we cannot store vitamin c in our bodies and do not produce it, therefore we must get it from our diet or apply it topically in skincare. Fortunately, it is readily absorbed in the skin and we can absorb more vitamin c when applied topically as opposed to in dietary supplements, so it is great to include vitamin c in your skincare routine.

What are the benefits of Vitamin C?

• Brightens and evens out skin tone
• Reduces pigmentation
• Shields skin from the visible impact of pollution
• Improves hydration

How does it work?

When we are exposed to UV light, the skin generates reactive oxygen species (ROS). These reactive oxygen species have a potential to start chain reactions that damage the cells, their DNA, and the cell membrane and cellular proteins, including collagen. Vitamin C works as an ROS scavenger, mopping up reactive oxygen species from the skins surface, preventing them from causing damage to the skin. This prevents the breakdown of collagen, and prevent from environmental damage, giving the skin a fuller, and brighter complexion.